LG to Launch Dual-format Blu-ray Disc and HD DVD Player

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Mr Dildo
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LG to Launch Dual-format Blu-ray Disc and HD DVD Player

Post by Mr Dildo »

Pity it's an LG

http://blogs.pcworld.com/staffblog/archives/003408.html
It was bound to happen: In the mess known as the high-def format wars, eventually, it was clear a manufacturer would cross party lines and release a single player capable of handling both Blu-ray Discs and HD DVD discs. The question wasn't if; it was a question of when.

LG Electronics is the first to cross that line: The company has just announced it will be launching the first dual-format high-definition disc player at the Consumer Electronics Show in Las Vegas next week. The LG press release issued in Korea early Thursday morning is short on details--the player will launch in "early 2007", but beyond that, we have no information on pricing--but that's of little consequence for now. I imagine the details will become clear by Sunday, when LG holds its press conference at CES.

LG stated it was considering a dual-format player at the CeBIT show last March, but the company has been quiet about its progress until now. The company is the first to formally announce a dual-format player; prior to this, Ricoh and NEC had both announced they had developed components that could read both Blu-ray and HD DVD media, but neither had announced actual products. Samsung had also made rumblings about coming out with a dual-format player, but the company backtracked on those reports early last year.

The LG announcement dramatically alters the competitive landscape for Blu-ray Disc and HD DVD. The mere announcement of a dual-format player could stall the market for high-definition players and discs, as consumers anticipate the dual-format player's arrival. A dual-format player would offer consumers a hedge against obsolence, in the event one of the disc formats dies out over time.

And once the dual-format player does come out, it could ignite the market for high-definition players and discs, a market that's still in its infancy.

Price will likely play a big role, though, in the dual-format player's success. If the player is expensive--and, certainly, I expect it to carry a premium over a standalone player, at least at launch--its high price may deter consumers from buying right now. However, if the dual-format player's premium is an acceptable one to consumers, then the player could take off--in turn driving consumers to buy movies in high-definition, without having to worry about which studios are backing which disc format.

However, while a dual-format player will help consumers worried about buying into the wrong format, it won't help content producers. Dual-format players will remain a rarity, for at least the next year. If dual-format players do become the norm, studios will be faced with a quandary: Continue to support both formats, a costly endeavor, or release new and catalog content in just one of the disc formats--thereby foregoing support of those early adopters who bought into whichever disc format falls by the wayside.

Are you itching to buy a high-def disc player? Does news of a dual-format player make you more likely to buy a high-def disc player in the next year?
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Post by MacDaddy »

I hope Blu-Ray wins. I think it will.
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Post by theonetheonly »

I want the final specs on these damn HD media to come out so we can do true cost and size comparisons.

Hell, HD-DVD just upped it's capacity to 51 GB by going triple layer; but Blu-Ray should be able to hit 80 GB easily once they get into the swing of things.

Also, having just come back from the US of A; I must say that Blu-Ray is doing MORE marketing while HD-DVD seems to be doing more EFFECTIVE marketing.
eg.
Blu Ray ads (which are all over TV) seem content to say; Blu-Ray : the way of the future - looks better
while HD-DVD (when you can find them - usually only in stores selling players and tech) seems to have ads more directed towards features - picture-in-picture, multiple angles, blah blah blah.
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Post by MacDaddy »

Your impression may be false. Your definition of Effective Marketing is dubious, and probably spurious.

It is not clear that simpler flashier marketing is less effective than specs focussed marketing. Indeed it is likely that simpler marketing may reach a broader audience.

Either way the PS3 has Blu-Ray so it is the roxxorz.
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Post by theonetheonly »

Agreed, my interpretation may be false.
and I never said which will eventually work.

Personally, i think Blu-Ray may have the edge, most people have their minds made up some what by the time they enter the store; and then it takes some convincing to change their mind.

and i forget who (maybe Samsung or maybe LG) is also planning on making a disc playable on both drives - don't know how technically feasible that is - calling in Total HD-DVD.
So that would make it three new media formats.

AND China plans to release it's own (wholly incompatible) Hi-Def media that ALL releases in China are going to have to come out in.
And when China talks, the world tends to listen.

all in all, it's a balls up - am hoping to stick this particular battle out and go with the eventual winner. :surrender:
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Post by Biskit »

love the new avatar, shivvi... {sorry - :offtopic: }
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Post by MacDaddy »

Hmmm... well I'll have a Blu-Ray from the PS3, but I actually only care about games.

I will rent movies from the video shop. I will rent Blu-Rays and DVD's. I will maybe rent some HD-DVDs but only so I can scratch them and put them in my toilet...

PS3 is the roxxorz.
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